CBJ Winner



  • I very much enjoyed the interaction with the Informatics team. They were committed, creative and cooperative website partner.

    Susan Assouline

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  • I was most impressed with their project management life-cycle, it was well laid out and documented.

    Anthony Henderson
    IGD Industries
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  • Informatics developed a database driven site that has completely enhanced the way we do business.

    Joshua Schamberger
    Iowa City Convention & Visitors Bureau
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  • The experts at Informatics guided us through the concept development, design, implementation, launch and “tweak” processes necessary for a new website.

    Leslie Schwarting
    Cedar Rapids Physician Hospital Organization
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  • The development staff are incredibly professional and highly responsive to needs.

    Libby Jensen
    Willis Dady Emergency Shelter
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Skip Navigation LinksHome > Services > e-Marketing Strategies > e-Marketing Plans

e-Marketing Plans

Informatics can help you define your e-marketing goals.

An e-Marketing Plan is focused primarily on helping you achieve your business objectives through the use of electronic communication technology such as the internet, e-mail, databases, mobile phones and others.

Depending on your goals for traffic, other tactics can be explored including both push and pull strategies such as: Search Engine Optimization (SEO), Pay Per Click, Paid Inclusions, RSS Feeds, Blogs, Discussion Boards, e-Newsletters, Link Building, e-Mail Campaigns, Press Releases, Affiliate Marketing, and Banner Ads.
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