Blog

Tips, trends, and industry news about All Things Internet®.

User Journey

Why and How to Create a User Journey Map

Feb 20, 2020, 9:00 AM

Understanding your end user - their emotions and attitudes, their goals and motivations - can be a marketing challenge for even the most defined brands and organizations. This is where user journey mapping comes in handy.

Social Engagement

5 Tips on Creating More Social Media Engagement

Feb 14, 2020, 9:00 AM

Having a presence on social media is a great first step, but it's not enough. Take a look at these tips to take your digital strategy to the next level and get your followers engaging.

Special Announcement

Special Announcement: Frank and Maureen's Next Adventure

Feb 12, 2020, 12:36 PM

From Maureen Kler Osako: I am writing to thank you for your support all these years and am excited to announce that Frank and I are transitioning out of the business.

A Day At Informatics

Who We Are: A Day In The Life At Informatics

Feb 6, 2020, 9:00 AM

Our team of digital marketers, developers, engineers, media specialists, IT Administrators, designers and business strategists love all things internet.

Amazon Marketplace

Is Amazon Marketplace Right for Your Business?

Jan 30, 2020, 9:00 AM

The Amazon Marketplace is a continuously growing community, not only internally, but also with many businesses throughout the world.

Spotify

Spotify Advertising - What It Is & When You Should Consider It

Jan 23, 2020, 1:30 PM

Spotify advertising has been around for years, but new targeting capabilities have opened the door for businesses to start advertising.

Over-the-Top Marketing

Over-the-Top Marketing

Jan 16, 2020, 9:00 AM

As over-the-top (OTT) marketing continues to grow and take over streaming platforms, learn how can your business take advantage in this expanding market.

How to Re-Share Old Social Media Posts

How to Re-Share Old Social Media Posts

Jan 9, 2020, 9:00 AM

Take a look at our tips on how you can easily re-share old social media posts without driving away your followers.

Snapchat for Business

Snapchat For Business: How to Reach a New Audience

Dec 26, 2019, 9:00 AM

Snapchat is becoming a very popular way to advertise. The demographics and engagement from Snapchat is what makes this platform truly unique.

Perfect Landing Page

Building The Perfect Landing Page

Dec 19, 2019, 11:00 AM

Depending on the purpose of the landing page you're creating, it can be difficult deciding on a layout. Learn more on building the ideal landing page below.