Future Systems on large display

Future Systems

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Challenge

Future Systems, a localized payroll company, was curious about the possibility of attracting and engaging with clients through a cohesive digital marketing strategy. They looked to pivot away from traditional television ads and look more towards modern, online communications. They hoped to increase brand awareness among potential clients in the region as well as engage with current clients and educate them about all the services they offer.

Industry

Legal & Financial

Services

  • Web Design
  • Web Development
  • Social Media Marketing
  • CMS
  • Email Marketing
  • Responsive Design
  • Content Development
  • SEO
  • Video & Photography

 

FSI work on a laptop
FSI work on a tablet

Solution

The Informatics Digital Marketing team developed a robust marketing strategy to replace years of traditional marketing. Through a monthly e-newsletter, blog, and both organic and paid social media, Informatics has helped Future Systems expand their online presence. Partnered with that, search engine optimization services were administered to enhance user experience along with Google Ads and YouTube Pre-roll Video Ads. The longstanding relationship between Future Systems and Informatics has allowed their digital marketing efforts to creatively explore multiple modes of communicating their brand message.

Various screens of Future Systems