Education Case Study
Coe College
Informatics developed a user-friendly website that draws in students and strengthens Coe's recruitment efforts
What We Did
Boosted recruitment with an award-winning website
Cedar Rapids-based Coe College needed to replace its sprawling, outdated website with a new one that could advance its big recruitment goals.
Informatics collaborated with faculty and staff to design a robust but easy-to-use site that saw 40% more site visitors in the first 6 months after launching; today, it continues to draw hundreds of thousands of new users to "one of the best small colleges in the country."
Informatics built the site using a new content management system (CMS) with customizable building blocks, allowing Coe’s departments to tailor pages to their specific needs while still maintaining an overarching visual consistency. The result is a dynamic, award-winning site that engages potential students and tells the Coe story more effectively.
288k
Total new users in 2023
473k
Engaged sessions in 2023
94.24%
Engagement rate in 2023
Coe College is a selective, private, nationally recognized four-year liberal arts college providing superior educational experiences for students since 1851.
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