YouTube Ads
How One Retailer Earned 300K+ Brand Impressions on YouTube
Creative and eye-catching YouTube Ads attract new audiences for Second Story Promotions
Email Marketing
As one of the most cost-effective ways to communicate with your audience, email campaigns can drive conversions right from the inbox.
What We Do
Powerful email creation that improves click and conversion rates
With experience working in a variety of platforms, from MailChimp and Constant Contact to LisTrak and Vertical Response, our team of digital marketers and graphic designers work together to capture the spirit, voice, and style of your brand with a delivery that works for both desktop and mobile.
As an agency that’s process driven and outcome obsessed, we analyze every aspect of your email and focus on testing to see what your audience responds to. Content, header text, button placement, calls to action, subject lines—we exhaust every possibility in order to send powerful, impactful emails.
Our Specialities
- Template Design
- A/B Testing
- List Management & Segmentation
Digital Marketing
How a National Ecommerce Company Grew Its Social Revenue by 110%
Our paid social, affiliate marketing and Google Display services boost Blain’s Farm & Fleet online
Web Design + Development
How This Organic Grocer Grew Referral Traffic by 300%
An impactful web design and engaging blog restocks New Pioneer’s brand identity
“The best thing about Informatics is their response time and communications. ... I can sleep at night knowing that I have a partner like Informatics who can handle all things digital if and when we need them.”
Emily Hauber, Marketing Manager, CITY Clean and SImple
49%
Average email open rate for a regional B2B service company.
15%
Average email click-thru rate for a regional real estate company.
How We Do It
Template Design
Capture their eyes and interest with an email design that is branded, mobile-friendly, and built to convert. From there, our digital marketers create bite-sized, scannable text with clear calls to action.
A/B Testing
We know the importance of testing every element of your campaign. Subject lines, send times, email design, and content are all analyzed to see what resonates best with your audience.
List Management & Segmentation
Get your message to the right people at the right time with list management, subscriber management, and group segmentation. Waste less time and money on non-ideal customers.
Need help with your email game?
Let us help you start a new strategy with a free consultation.
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Digital Marketing
Is your current web presence enough to get you found? Let us help you connect with your audience today.
