As one of the most cost-effective ways to communicate with your audience, email campaigns can drive conversions right from the inbox.
What We Do
Create a striking signature template that tells recipients they can expect quality content precisely crafted to fit their needs. With experience working in a variety of platforms, from MailChimp and Constant Contact to LisTrak and Vertical Response, our team of digital marketers and graphic designers work together to capture the spirit, voice, and style of your brand with a delivery that works for both desktop and mobile.
As an agency that’s process driven and outcome obsessed, we analyze every aspect of your email and focus on testing to see what your audience responds to. Content, header text, button placement, calls to action, subject lines—we exhaust every possibility in order to send powerful, impactful emails.
“The best thing about Informatics is their response time and communications. ... I can sleep at night knowing that I have a partner like Informatics who can handle all things digital if and when we need them.”
Emily Hauber, Marketing Manager, CITY Clean and SImple
49%
Average open rate for regional B2B service company.
15%
Average email click through rate for regional real estate company.
How We Do It
Capture their eyes and interest with an email design that is branded, mobile-friendly, and built to convert. From there, our digital marketers create bite-sized, scannable text with clear calls to action.
We know the importance of testing every element of your campaign. Subject lines, send times, email design, and content are all analyzed to see what resonates best with your audience.
Get your message to the right people at the right time with list management, subscriber management, and group segmentation. Waste less time and money on non-ideal customers.
Let us help you start a new strategy with a free consultation.
Latest Insights
Oct 21, 2021, 12:58 PM
Email marketing can be a valuable and inexpensive way to drive conversions—you just have to do it right. Check out these tips for building a successful email newsletter your readers will open and share.
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Jul 8, 2021, 8:42 AM
It's the perfect time to review your digital marketing strategy for gaps. Here's what we're telling our clients about the latest in web design, data privacy, video and more.
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Oct 29, 2020, 12:00 PM
With millions of emails being sent daily, how can you make yours stand apart from the competition? Learn these 5 simple adjustments to boost email interaction.
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