4 Trends to Know for Your 2022 Digital Marketing Strategy
With a new year comes a new digital marketing strategy. Here are 4 major marketing trends and updates to keep in mind while creating your 2022 roadmap.
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Social Media
When you’re looking to connect with your audience, increase sales, and drive traffic to your website, social media marketing is the place to start.
What We Do
Our comprehensive social media services help to positively expand your online presence.
Using the latest technology, our experts weave together organic posting, follower interaction, tracking and reporting, and paid ads into an agile social media plan that complements your larger digital marketing strategy.
Our team understands that social media marketing is always evolving. Every day new platforms and features are being released. We’ve made it a priority to stay up to date on all these changes, as well as keep our eye out for the next best thing. While we’re more than happy to provide extensive knowledge on Facebook, Instagram, LinkedIn, and Twitter, we also enjoy marketing on trending platforms such as Pinterest, TikTok, and Snapchat.
Our Specialities
- Social Media Marketing Strategy
- Content Creation
- Graphic Design
- Social Media Paid Advertising
- Social Media Monitoring
- Social Listening
“I frankly wouldn’t use anybody but Informatics for any kind
of internet or social media needs.”
Barbara Hames, President, Hames Homes
8.0%
CTR for real estate Facebook ads (average CTR is 0.9%).
26:1
Return on Ad Spend (ROAS) for ecommerce Facebook dynamic product ads.
How We Do It
Social Media Marketing Strategy
After taking the time to fully understand your goals, audience, and budget, we conceptualize how social media marketing can intertwine with your larger marketing strategy before recommending an organic and paid cross-platform social strategy.
Content Creation
Keeping your goals, brand voice, and audience always in mind, our accomplished writers craft intriguing content across all social channels that focuses on forming a loyal and engaged community within each platform.
Graphic Design
Our experienced photographers and designers give your social posts the visual pop they need with stunning graphics made to each platform’s specifications. Build your social presence with one-of-a-kind designs, GIFs, motion graphics, and videos.
Social Media Paid Advertising
With expertise in Facebook advertising, LinkedIn, Instagram, Pinterest, and Twitter, our digital marketers create a detailed ad strategy that works to obtain a broader reach while targeting your specific audience.
Social Media Monitoring
Utilizing both industry-leading software and proprietary systems to monitor, engage, and escalate customer service inquiries, your audience will be able to count on timely and professional responses that elevate your customer satisfaction levels to new heights.
Social Listening
A crucial element of knowing what people are saying about your company, social listening gives you the opportunity to monitor and track conversations happening around your brand and your industry. A key component of conversational marketing, this tool can transform casual viewers into devoted customers.
Ready to revitalize your social media profiles?
Schedule your free consultation today.
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Digital Marketing
Is your current web presence enough to get you found? Let us help you connect with your audience today.
