Tips, trends, and industry news about
All Things Internet®

Pip's Tips

Introducing Pip’s Tips: Marketing Morsels from Informatics’ Top Dog

Jun 17, 2021, 11:00 AM

Are you an animal lover in search of web design and digital marketing tips? Or a digital marketer wishing for more animal-focused content? We’ve got a new video series for you.

Podcaster speaking into a professional microphone

So You Want to Start a Podcast? Here’s 5 Tips for Success

Jun 11, 2021, 8:30 AM

Podcasting can be a fun and lucrative endeavor for your business, but you've got to do it right to build an audience. Start with these tips from Informatics' media experts.

A Primer on GDPR, CCPA and Other Data Privacy Regulations

Jun 3, 2021, 9:38 AM

The European Union and state of California have new data privacy regulations on the books that will likely impact your business. We break down the GDPR, CCPA and other data regulations you've been hearing about.

A Preview of UFG Insurance's Worth It Interactive Infographic

How Interactive Infographics Can Bring Your Story to Life

May 28, 2021, 9:39 AM

Interactive infographics are hot right now, thanks to their ability to create a truly immersive experience. Here's our designer's tips for making your infographic pop.

Man using social media on smartphone in the pool

12 Ways to "Summer-ize" Your Social Media Marketing

May 21, 2021, 9:39 AM

Make a splash this summer with fun, authentic social media content that builds your brand. Here’s a dozen places to start.

A graphic of a design team working on a web design on a screen

5 Tips to Take Your Web Design from Good to Great

May 14, 2021, 8:39 AM

Great design requires attention to detail. Informatics Design Director Jeff Stephens shares five of his best tips for adding polish and refinement to your next web design.

A data tracking permission screen on iOS 14.5

iOS 14.5 and Facebook Advertising: What We Know So Far

May 6, 2021, 11:19 AM

Apple's rollout of iOS 14.5 includes a privacy feature that Facebook warns could weaken ad effectiveness. Here's answers to some of the most frequently asked questions about iOS 14.5 and how it could affect your campaigns.

Facebook likes and loves on a phone and computer screen

Facebook Analytics is Going Away—Should You Care?

Apr 29, 2021, 2:41 PM

Facebook's announcement that its analytics platform will be shuttered at the end of June caught some users off guard, but the impact (for most) is likely to be small. Here's what you need to know.

Speech bubble asking 'What's Your Story'

3 Tips for Telling a Better Brand Story

Apr 22, 2021, 3:25 PM

Your brand story is made up of every experience and emotion you inspire in your customers, for better or worse. Here's how to make sure you're hitting the right narrative notes.

The Walmart Marketplace app on a smartphone

Why You Should Be Selling on Walmart Marketplace

Apr 15, 2021, 11:20 AM

The retail giant is making big inroads in ecommerce, creating an opportunity for enterprising sellers. Here’s how to get your products listed and selling on