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Tips, trends, and industry news about
All Things Internet®

Man using social media on smartphone in the pool

12 Ways to "Summer-ize" Your Social Media Marketing

May 21, 2021, 9:39 AM

Make a splash this summer with fun, authentic social media content that builds your brand. Here’s a dozen places to start.

A data tracking permission screen on iOS 14.5

iOS 14.5 and Facebook Advertising: What We Know So Far

May 6, 2021, 11:19 AM

Apple's rollout of iOS 14.5 includes a privacy feature that Facebook warns could weaken ad effectiveness. Here's answers to some of the most frequently asked questions about iOS 14.5 and how it could affect your campaigns.

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Facebook Analytics is Going Away—Should You Care?

Apr 29, 2021, 2:41 PM

Facebook's announcement that its analytics platform will be shuttered at the end of June caught some users off guard, but the impact (for most) is likely to be small. Here's what you need to know.

Business people walking below LinkedIn logo

All About LinkedIn for Business

Mar 11, 2021, 4:45 PM

If your company is focused on B2B sales or a professional market, you need to be on LinkedIn. Here's how to make the most of the social media platform.

Friends looking at a phone on the couch

The Power of Social Listening and Conversational Marketing

Feb 18, 2021, 5:08 PM

There's no stronger way to attract customers and build loyalty than by listening. Here's how new social media tools can help.

Facebook Marketing

How to Use Facebook Marketing to Boost Brand Awareness

Dec 23, 2020, 10:00 AM

As the first step in the marketing funnel, brand awareness creates an important foundation that helps convert consumers into customers. Take a look at why it's so important and how you can use Facebook marketing to help.

Pinterest for Beginners

Pinterest for Beginners

Nov 5, 2020, 10:30 AM

Most people think of Pinterest as just another social network or entertainment medium. Discover all of the opportunities you and your business have to thrive on this untapped platform.

LinkedIn Profile Targeting

Microsoft Introduces LinkedIn Profile Targeting

Sep 10, 2020, 1:00 PM

Learn how you can take advantage of this new opportunity and take your digital strategies to the next level.

Influencer Marketing

What is Influencer Marketing?

Aug 13, 2020, 10:30 AM

Influencer marketing on social platforms has skyrocketed over the last 5 years. But who are these influencers and how can they help your business succeed?

Conversational Marketing

Conversational Marketing in 2020

Jun 18, 2020, 8:00 AM

Conversational marketing enhances customer experience, drives customer engagement, and develops customer loyalty. More importantly, it has allowed businesses to generate more qualified leads, scale brand awareness, and support related tasks while saving time and resources.