The Hidden SEO Costs of Faceted Navigation
Filters are great for UX—but a nightmare for SEO if unmanaged. Learn how to tame faceted navigation for better crawlability and rankings.
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Apr 22, 2025, 2:33 PM
Jan 30, 2025, 1:00 PM
What is a Lead Generation Agency, and Do I Need One?
Lead gen is hard—find a partner who can help you do it better.
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Nov 25, 2024, 9:15 AM
25 Marketing Musts for 2025
Need a new idea for your digital marketing strategy? How about 25? Our experts offer up their favorite marketing must-dos to start in the new year.
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Nov 6, 2024, 2:07 PM
We Test It: Google's Product Studio
Informatics tested the Google Merchant Centers Product Studio—a suite of free, AI-powered tools meant to enhance and create high-quality product images and videos. Dive in with us.
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Nov 20, 2023, 12:44 PM
Where to Use Promo Codes
From the rise in coupon usage to the dominance of specific platforms like Honey, promo codes play a pivotal role in modern e-commerce. Are they in your strategy?
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Oct 3, 2023, 9:28 AM
Up Your Paid Ad Game with StackAdapt
We’ve unlocked multi-channel advertising success with StackAdapt. Learn more about our newest paid ads tool.
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Aug 14, 2023, 10:00 AM
Take Your Marketing Approach from Third to First
Digital marketing is all about analyzing customer data, but what's a marketer to do when popular data sources dry up? It's time to reconsider how you're getting to know your customers.
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Apr 26, 2023, 9:15 AM
How Do Geofencing Ads Work?
Geofencing ads can get you in front of your customers and closer to a conversion. Here’s how location-based ads can work for your digital marketing efforts.
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Aug 22, 2022, 11:54 AM
Lead Generation: 6 Ways You're Doing It Wrong
Lead generation is tough, but it doesn't have to be. Our Digital Marketing experts offer up 6 of the most common lead gen errors they see when evaluating new clients.
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Apr 7, 2022, 11:38 AM
Social Media Shopping: Instagram & Twitter’s Shop Features
Looking to improve your ecommerce and social shopping strategies? Here's how Instagram Shopping and the new Twitter Shop can help you break through to new customers.
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