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Oct 26, 2022, 10:41 AM
Podcast advertising is an affordable, effective way to reach new audiences, but what's the right format for your brand? We dig into the three most popular options and how they work.
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Jun 30, 2022, 8:00 AM
Check out the tools we use to capture pristine, high-definition audio for your podcast and voiceover projects, in the latest installment of our media gear series.
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Jun 24, 2022, 12:33 PM
Animated videos are a fun and cost-effective way to communicate with your audience. We walk through five steps to creating an attention-grabbing video for your brand.
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May 13, 2022, 10:28 AM
Nonprofit budgeting season is in full swing. Here are three strategies you'll want to include in your digital marketing budget and one you should probably avoid (this year).
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Mar 14, 2022, 8:48 AM
When it comes to webinars, it takes more than just a webcam and a PowerPoint deck to impress customers. Here’s our checklist for producing a session they’ll remember.
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Jan 20, 2022, 8:27 AM
Informatics' Media Production team was asked to do a brand video for the Downtown Rotary club in Cedar Rapids. Here's how we captured the club's past, present and future with scripted and interview content.
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Jan 11, 2022, 3:46 PM
With a new year comes a new digital marketing strategy. Here are 4 major marketing trends and updates to keep in mind while creating your 2022 roadmap.
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Nov 23, 2021, 9:45 AM
The Informatics Media team was selected by the American Heart Association to create an inspiring video for its Go Red for Women Experience. Here's how we turned an hour of interview footage into a tight fundraising video.
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Oct 7, 2021, 8:45 AM
We're kicking off our new gear series with an exclusive tour of our video and photo production space. See where your next video could be made.
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Aug 12, 2021, 8:22 AM
The Informatics Media team was honored to be selected by local nonprofit KidsPoint for its new brand video. We applied our creative process to produce an inside look at their recent renovation.
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