
Web Design + Development Case Study
How LimoLink Boosted Web Traffic 85% with a Fresh Design
A polished website design attracts new audiences for the executive transportation provider
What We Did
Reinvented a brand with tailored web design
A world-class provider of executive transportation, LimoLink needed an updated website and online presence that matched the premium level of service its clients expect. Informatics designed a fully featured website and produced new marketing and media assets, including on-site photography and motion graphics, designed to capture the company’s Midwestern roots, while also emphasizing its global reach.
A new content management system (CMS) makes it easier to add SEO-friendly content, while a streamlined site architecture routes users to the specific service or section they need with a minimum of clicks, helping busy professionals book trips faster. The result is more organic search traffic and new website visitors for the LimoLink brand, and more engagement and loyalty from the company’s existing clients.


9%
YoY growth in pages per session, 6 months after launch
11%
YoY reduction in bounce rate
49%
YoY increase in website visits from social

Services Rendered
- Web Design
- Web Development
- Analytics / Tracking
- Social Media Marketing
- Email Marketing
- SEO
- On-Site Photography
- Motion Graphics
“The new site is getting great feedback, and
the design and look are so refreshing!”
Lisa Stigge, Marketing Manager - LimoLink

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