The Power of Video: How to Use Media to Engage Your Audience

According to The Visual Cube, the brain retains 70% of information it sees and hears, making video the most effective message delivery on earth.

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Successful Healthcare Blog

Jul 16, 2015, 11:12 AM

5 Keys to Maintaining a Successful Healthcare Blog

To help you get started with blogging for your medical organization, we have outlined 5 keys to maintaining a successful healthcare blog.

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How to Create a Marking URL

Jul 14, 2015, 9:52 AM

How to Create a Marketing URL in Concrete5 5.6

Make it easier for users to access specific pages on your website by creating marketing URLs in Concrete5 5.6.

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5 E-Blast Features for Medical Professionals

Jul 9, 2015, 9:11 AM

Medical Professionals: 5 Features of Your Next E-Blast

According to a UBM Medica study, 58% of health systems are engaging their patients with email marketing. Include these 5 features in your next e-blast and you will be on your way to delivering a successful email campaign in no time.

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Why inbound links matter

Jun 30, 2015, 9:25 AM

Why Inbound Links Matter for Your Website

An inbound link refers to any website that links to your website. They are an important element of SEO that help determine a website’s rank in search results.

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Search Engine Optimization FAQs for Educators

Jun 25, 2015, 9:07 AM

Search Engine Optimization FAQs for Educators

The US Department of Education predicts that there will be 3.2 million High School graduates in 2016. Of those 3.2 million, how many will attend your University? Would you like to see that number increase? We have 3 words: search engine optimization.

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Improve your SEO

Jun 23, 2015, 9:15 AM

10 SEO Tips for Outranking Your Competition

In 2011, a New York Times reporter did some investigating and uncovered one of the biggest link schemes in search engine optimization history. Find out what it is and how you can stay on Google's good side.

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Content Marketing

Jun 18, 2015, 10:45 AM

5 Fun Topics Educators Can Blog About

Deciding what to blog about is the most difficult part of blogging. To help you get started, we have come up with five blog topics that will engage the students and meet your goals.

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Email Marketing for Schools

Jun 11, 2015, 11:13 AM

Email Marketing Best Practices for Educational Institutions

In 2015, the education sector had an average email open rate of 19.26%, according to SmartInsights. How do you compare?

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Web Design

Jun 9, 2015, 3:50 PM

Content and Design: A Cohesive Strategy

Is it time for you to update your website? If so, you are probably aware that there are two major factors at play: content and design. What you may not know is that these two factors work together to produce a cohesive look and feel.

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