12 Ways to "Summer-ize" Your Social Media Marketing
Make a splash this summer with fun, authentic social media content that builds your brand story. Here’s a dozen places to start.
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May 21, 2021, 1:56 PM
May 14, 2021, 8:08 AM
5 Tips to Take Your Web Design from Good to Great
Great design requires attention to detail. Informatics Design Director Jeff Stephens shares five of his best tips for adding polish and refinement to your next web design.
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May 6, 2021, 12:50 PM
iOS 14.5 and Facebook Advertising: What We Know So Far
Apple's rollout of iOS 14.5 includes a privacy feature that Facebook warns could weaken ad effectiveness. Here's answers to some frequently asked questions about iOS 14.5 and your ad campaigns.
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Apr 29, 2021, 2:17 PM
Facebook Analytics is Going Away—Should You Care?
Facebook's announcement that its analytics platform will be shuttered at the end of June caught some users off guard, but the impact (for most) is likely to be small. Here's what you need to know.
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Apr 22, 2021, 2:18 PM
3 Tips for Telling a Better Brand Story
Your brand story encompasses everything your company represents to your employees and customers, but that doesn't mean it's out of your hands. Here are three ways to influence the narrative.
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Apr 15, 2021, 10:31 AM
Why You Should Be Selling on Walmart Marketplace
The retail giant is making big inroads in ecommerce, creating an opportunity for enterprising sellers. Here’s how to get your products listed and selling on Walmart.com.
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Apr 14, 2021, 2:31 PM
2021 Video Trends That Will Help Grow Your Business
It's no secret that digital media marketing, especially video, is one of the best ways to differentiate yourself from the competition. Here's how you can harness some emerging media trends to build your brand online.
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Apr 8, 2021, 2:31 PM
Essential Marketing Tips for Gen Z Consumers
The Gen Z consumer base is alive and well. Learn these essential advertising tips to better market your business to the future of online users.
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Mar 30, 2021, 5:54 PM
Following The Ecommerce User Journey
Understanding how your customers decide to make a purchase is key to growing your ecommerce business. We break down a common funnel model and the marketing tactics used in each.
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Mar 11, 2021, 4:45 PM
All About LinkedIn for Business
If your company is focused on B2B sales or a professional market, you need to be on LinkedIn. Here's how to make the most of the social media platform.
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