Blog

How to Improve Your Website's User Experience

Jul 2, 2020, 8:00 AM

It takes users less than one second to form an opinion about your website. Is your user experience (UX) enough to not only keep visitors on your website but to help drive conversions?

Get Your Web Storefront in Top Shape

Jun 25, 2020, 11:00 AM

Discover the importance of your online storefront and why it should be prioritized just as much as your brick and mortar location.

Conversational Marketing in 2020

Jun 18, 2020, 8:00 AM

Conversational marketing enhances customer experience, drives customer engagement, and develops customer loyalty. More importantly, it has allowed businesses to generate more qualified leads, scale brand awareness, and support related tasks while saving time and resources.

Working in the Virtual World

Jun 16, 2020, 11:30 AM

Working from home when you're not used to it sounds daunting and intimidating. Learn all about my personal experience, the software tools we use to work efficiently, and how to use these tips to improve your own workday structure.

Helping the Eastern Iowa Arts Academy

Jun 12, 2020, 8:44 AM

The Eastern Iowa Arts Academy is an organization where K-12th graders in the Cedar Rapids area can take after school classes in art, music, drama, dance, and more! Learn more about this amazing nonprofit and how you can help.

How Can I Use Remarketing Ads for My Business?

Jun 11, 2020, 12:00 PM

Remarketing ads can help your business bring in return customers, decrease cart abandonment rates, and increase overall return on ad spend. Find out how to get started!

3 Strategies to Keep Your Google Search Ads Relevant

Jun 4, 2020, 9:00 AM

Google search trends change frequently as consumer search behavior changes. Incorporating a strategy to make sure you are bidding on trending keywords is crucial to keeping your campaigns relevant.

My First Week as an Informatics Intern - Kaylie Pitts

Jun 2, 2020, 3:00 PM

Over the course of this past week, what my team and I like to say is that I've taken a clear jump off the deep end into the world of digital marketing. From day one, I realized this would not be like any other typical internship.

Strategically Managing Your Brand Voice During a Crisis

May 28, 2020, 9:30 AM

In these difficult times, it's pivotal to keep your brand's voice clear and relevant. Use the following tips to convey appropriate messaging to your consumers.

The Role of Social Media During the Coronavirus Pandemic

May 21, 2020, 8:00 AM

With so many people flocking to social media during this time, it's more important than ever that your business remains online. See how you can use social media to continue connecting with your customers.