The Value of Affiliate Marketing for Brands
Affiliate marketing = more customers and more revenue! See how this fast-growing channel can boost your brand.
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Apr 10, 2024, 8:37 AM
Apr 4, 2024, 9:15 AM
Search Ads vs. Display Ads: A Comparison
Search and display ads offer brands two different ways to reach customers online. Our experts break down these two ad types, and explain how you can pair them for the best results.
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Mar 24, 2024, 9:40 PM
Google Tag Manager: A Complete Guide
GTM streamlines tracking, gathers vital data, and enhances your marketing efforts without the hassle of coding. Take this first step in making informed, data-driven decisions about your site.
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Mar 12, 2024, 6:59 PM
What Makes a Digital Marketing Agency Full-Service?
A full-service digital marketing agency, like Informatics, offers a spectrum of solutions under one roof. Here, we cover how this model works for your business.
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Feb 26, 2024, 9:15 AM
Our Best B2B Email Marketing Tips
Email is alive and well in the B2B world, but success depends on providing targeted, timely and valuable content. Get actionable tips for your next campaign.
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Feb 13, 2024, 9:45 AM
10 Questions for a Better Animated Video
Creating an animated video that resonates with your viewers requires thoughtful planning. Here are the questions our animated video production team uses to start their own projects.
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Jan 31, 2024, 2:03 PM
Building an SEO Strategy: A Beginner's Guide
Ranking on search engines requires an intentional SEO strategy. Here’s a beginner’s guide, created by our search engine marketing specialists.
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Jan 11, 2024, 9:15 AM
Why You Should Use a Web Design Agency for Your Next Site
A DIY website can be tempting, but are you really saving money or time? For most businesses, the answer is no. Our experts run down six reasons you need a web design pro for your next project.
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Dec 19, 2023, 10:47 AM
Informatics in 2023: A Year in Review
It's time for our annual recap of all the accomplishments and innovations our teams produced this year—and there were a lot. Look back with us and get inspired for 2024!
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Dec 8, 2023, 12:20 PM
What is Webcasting? [+How to Start]
Webcasting is the process of video broadcasting live over the internet. It operates in real-time and allows for active conversations between the webcaster and viewers. Here's how it works.
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