Content Marketing: Two Case Studies to Fuel Your Creativity
Jun 24, 2014, 9:00 AM
While content marketing can be time-consuming, it is absolutely vital to your digital marketing strategy. We have taken two well-known companies, Colgate and Coca-Cola, and conducted high-level case studies of their content marketing strategies.
What is Content Marketing? 7 Ways to Make it Work for your Business
Jun 3, 2014, 8:45 AM
There is a saying you’ve probably heard time and time again: Content is king. In the digital age, content truly is the most important aspect of your online efforts.
How to Optimize Images for the Web
May 20, 2014, 9:03 AM
Utilizing images within content is a great way to add visual interest on the page. However, if your images are not optimized for the web it can actually have a negative effect on your page.
How to Write Page Titles for SEO
Mar 25, 2014, 10:12 AM
Page Titles are HTML tags which define the title of a webpage. They are one of the most important on-page factors for SEO, playing a large role in your ranking potential.
Why the Frequency of Updating Your Site Content Matters
Mar 12, 2014, 9:23 AM
Updating your website content is a vital aspect of search engine optimization (SEO). Without frequently updated content, you are less likely to rank in search engine results.
2013 Year in Review: Internet Trends
Dec 31, 2013, 10:35 AM
Over the past 12 months we have done our best to keep you up to date on what is happening in the industry. Here's a recap of our top 10 blogs from 2013.
Social Media Trends for 2014
Nov 26, 2013, 3:15 PM
Everyone is dying to know, what are the social media trends for 2014? Well, we have decided to do a little research as well as consult our own insights to provide you with the top 2014 social media trends.
2014 Web Design Trends as Halloween Characters
Oct 31, 2013, 8:56 AM
In honor of Halloween we’ve decided to give this blog a spooky twist. 2014 is right around the corner and it is time to start thinking about your website redesign. Each new trend reflects our favorite Halloween characters: the good guys and the bad.
8 Things Your Company Should Be Doing On LinkedIn
Oct 17, 2013, 1:43 PM
Whether you are currently on LinkedIn or not, we have come up with a high-level list of things your company should most definitely be doing on LinkedIn.
Black Hat vs. White Hat SEO
Sep 25, 2013, 2:14 PM
Have you heard of the terms “Black Hat SEO” and “White Hat SEO”? Did you wonder what they meant? If so, it is important that you read on to understand the difference and make sure that you are using the right SEO tactics for your company’s campaign.