Digital Marketing & Web Design Blog

Building a Specialty Healthcare Marketing Plan

Healthcare demands specific marketing strategies to be successful. Our experts offer their recommendations for creating a digital marketing plan that moves the needle for your clinic.

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5 Popular Social Media Platforms and The Companies Using Them

Not sure what social media platforms your business needs to be on? Here's a quick tour of five leading platforms (FB, IG, TikTok, X, Threads) and examples from leading companies using them.

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How to Re-Share Old Social Media Posts

Take a look at our tips on how you can easily re-share old social media posts without driving away your followers.

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How to Survive a Social Media Backlash

Whether your business is big or small, there is the possibility that a misstep can lead to a social media backlash. You need to be prepared with a mitigation strategy before an emergency arises.

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A Healthcare Guide to HIPAA Compliant Video Marketing

Producing engaging video for your specialty healthcare practice or clinic doesn’t have to be hard or cost a mint. Here are some tips to start from our media production experts.

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Jul 24, 2024, 10:29 AM

Content Marketing in the Age of AI Overviews

Google’s new AI Overviews summarize multiple sites to generate its own answer for searchers. Does that mean your blog is out of business? Not exactly. Our content marketing experts explain.

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6 Steps to Create SEO Healthcare Landing Page

6 Steps to Creating SEO-Friendly Pages for Your Healthcare Website

Finding new patients means being findable online. Applying some basic search engine optimization concepts to your website content can make all the difference. Our experts explain how.

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Jul 3, 2024, 1:03 PM

5 Steps to Build Your Professional Brand on LinkedIn

LinkedIn has emerged as the premiere platform for professional brand building. Learn how to elevate your brand and maximize your reach here.

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Don't Call it a Comeback: We're Best in the Corridor Again

Informatics has been named Best PR/Marketing Agency, Best Web/App Developer, and Best Photographer/Videographer in the Cedar Rapids-Iowa City Corridor. We could not do it without you.

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