Digital Marketing & Web Design Blog

How Your Business Can Use TikTok to Make a Splash

Does your social media strategy incorporate TikTok? From influencer marketing to company culture content, here's how your business can take advantage of the platform:

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Video of Downtown Rotary members volunteering in Cedar Rapids

Informatics Video Behind the Scenes: Downtown Rotary Mini-Doc

Informatics' Media Production team was asked to do a brand video for the Downtown Rotary club in Cedar Rapids. Here's how we captured the club's past, present and future with scripted and interview content.

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4 Trends to Know for Your 2022 Digital Marketing Strategy

With a new year comes a new digital marketing strategy. Here are 4 major marketing trends and updates to keep in mind while creating your 2022 roadmap.

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Our 2022 Digital Marketing Resolutions

Our digital marketing and media production experts are starting 2022 with some new marketing resolutions. Here's how we'll continue to innovate for our clients.

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Informatics in 2021: A Year in Review

It's been another crazy, busy, awesome year for us here at Informatics. Here's a look at some of our biggest web, digital marketing, media and AWS achievements in 2021.

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Davinci digital video controllers in the Informatics video editing studio

Inside the Informatics Video Editing Bay | TOPGEAR

Check out the space where our studio footage comes together to create glossy 4K video, in the latest installment of our media gear series.

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Ask Informatics: What is Peer to Peer (P2P) Marketing?

Peer-to-peer (P2P) is arguably the most credible form of marketing. Here's a primer on this re-emerging area of marketing and how your brand can capitalize on it.

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A slot machine representing three reasons for a web redesign

Time for a Website Redesign? Here’s 3 Signs It’s a Yes

Not sure if your website needs a refresh? Informatics Design Guru Jeff Stephens explains the situations where a web redesign makes sense.

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The AHA Go Red for Women video on a screen

Informatics Video Behind the Scenes: AHA Go Red for Women

The Informatics Media team was selected by the American Heart Association to create an inspiring video for its Go Red for Women Experience. Here's how we turned an hour of interview footage into a tight fundraising video.

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