Digital Marketing & Web Design Blog

Informatics Behind the Scenes: KidsPoint Child Care Program

The Informatics Media team was honored to be selected by local nonprofit KidsPoint for its new brand video. We applied our creative process to produce an inside look at their recent renovation.

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Marketers discuss digital strategy around a wooden table

Your 2021 Mid-Year Marketing Check-up

It's the perfect time to review your digital marketing strategy for gaps. Here's what we're telling our clients about the latest in web design, data privacy, video and more.

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Podcaster speaking into professional condenser microphone

So You Want to Start a Podcast? Here's 5 Tips for Success

Podcasting can be a fun and lucrative endeavor for your business, but you've got to do it right to build an audience. Start with these tips from Informatics' media experts.

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YouTube Marketing and Your Brand

YouTube is currently the internet's second largest search engine. Are you utilizing this marketing powerhouse the same way you would Google?

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The Benefits of Professional Videos Over Amateur Productions

Smart business owners are constantly looking to new ways to grow their company. They say that a picture is worth 1,000 words. Imagine the story you could tell with a professional video.

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5 Reasons You Should Use Animation & Motion Graphics in Your Marketing

Motion graphics and animation work hand in hand to not only capture your viewer's attention but to keep them interested. Are you utilizing this powerful marketing tool?

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5 Reasons to Podcast for Your Businesses

With the rise of media listeners choosing podcasts over music, how can your business take advantage of this growing trend?

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Over-the-Top Marketing

As over-the-top (OTT) marketing continues to grow and take over streaming platforms, learn how can your business take advantage in this expanding market.

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