Digital Marketing & Web Design Blog

Asking What is Domain Authority in Google?

Ask Informatics: What is Domain Authority?

Have you been hearing about your website's Domain Authority and wondering what the heck it is? Our Digital Marketing experts explain what it is and isn't, and how it can impact your SEO performance.

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Three Marketing Nightmares That Still Haunt Us

Want to avoid being the next victim of a digital marketing horror story? Here's three cautionary tales to keep in mind long after the spooky season.

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Marketers discuss digital strategy around a wooden table

Your 2021 Mid-Year Marketing Check-up

It's the perfect time to review your digital marketing strategy for gaps. Here's what we're telling our clients about the latest in web design, data privacy, video and more.

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Think Fast: Google's Core Web Vitals Are Here

Google is elevating the importance of (fast) page experiences when it comes to search. Here's what you need to know to stay in the race.

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Keyword Research Tips to Boost Your Website's Ranking

Although it can be time consuming, conducting keyword research to improve site ranking is the backbone to every website's search engine ranking. Learn to top the competition through your time and not your wallet.

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5 Voice Search Trends to Notice

Over the last few months, many people have begun adapting to new technologies that they may not have had time to use previously, including voice search. View 5 of the latest voice search trends to keep in mind when creating your digital strategy.

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Get Your Web Storefront in Top Shape

Discover the importance of your online storefront and why it should be prioritized just as much as your brick and mortar location.

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How To Convince Your Team You Need A Blog

Creating and running a blog doesn't have to be a daunting task. Take a look at these reasons why you need one, and you'll see that it's an essential part of your website.

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November 2019 Google Algorithm Local Search Update

The latest Google algorithm started rolling out last month (November 2019) and is tied to local search updates. Learn more on how you can adapt to the latest update.

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