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Tips, trends, and industry news about
All Things Internet®

Pip's Tips

Introducing Pip’s Tips: Marketing Morsels from Informatics’ Top Dog

Jun 17, 2021, 11:00 AM

Are you an animal lover in search of web design and digital marketing tips? Or a digital marketer wishing for more animal-focused content? We’ve got a new video series for you.

Podcaster speaking into a professional microphone

So You Want to Start a Podcast? Here’s 5 Tips for Success

Jun 11, 2021, 8:30 AM

Podcasting can be a fun and lucrative endeavor for your business, but you've got to do it right to build an audience. Start with these tips from Informatics' media experts.

A Preview of UFG Insurance's Worth It Interactive Infographic

How Interactive Infographics Can Bring Your Story to Life

May 28, 2021, 9:39 AM

Interactive infographics are hot right now, thanks to their ability to create a truly immersive experience. Here's our designer's tips for making your infographic pop.

2021 Video Trends

2021 Video Trends That Will Help Grow Your Business

Apr 2, 2021, 11:30 AM

As we continue our way through 2021, it is no secret that digital media marketing, especially video, is a clear asset to differentiate yourself from the competition. Here's what you need to know and how you can practice these emerging trends to help build your brand online.

A drone video rig floating above a construction site

The Right Stuff: Drone Video for Business

Feb 25, 2021, 5:17 PM

It takes more than a drone and a camera to capture great aerial shots. Find your ideal vendor with a few simple questions.

YouTube app on a mobile device screen

How YouTube Marketing is Changing the Ad Game

Jan 28, 2021, 5:19 PM

The Super Bowl is one of the biggest advertising events of the year, but YouTube is the real game-changer. Here's how you can use the platform to boost your marketing ROI.

YouTube Ad Strategies

3 YouTube Ad Strategies to Boost Revenue

Dec 3, 2020, 11:45 AM

YouTube Ads can be a high-ROAS opportunity for ecommerce companies. But where do you start? Our three recommended strategies listed below will make sure your YouTube Ads boost your revenue as soon as they're live.

Podcast Advertising

3 Reasons to Explore Podcast Advertising

Nov 12, 2020, 11:00 AM

Recent changes in the podcast field make advertising on this medium more exciting than ever. With podcast listenership increasing every day, now is the time to set your business apart with audio ads!

YouTube Marketing

YouTube Marketing and Your Brand

Sep 24, 2020, 1:00 PM

YouTube is currently the internet's second largest search engine. Are you utilizing this marketing powerhouse the same way you would Google?

Videography

The Benefits of Professional Videos Over Amateur Productions

Jul 23, 2020, 9:00 AM

Smart business owners are constantly looking to new ways to grow their company. They say that a picture is worth 1,000 words. Imagine the story you could tell with a professional video.